Skip to main content
360° Berlin: A Comprehensive Exploration of the City’s Tourism Landscape

Uncover the latest tourism trends shaping Berlin

Berlin is one of Europe’s most vibrant and dynamic destinations, attracting millions of visitors each year.

But what truly drives their interest? How are visitor behaviours evolving? And what can destinations and businesses do to optimise their marketing strategies?

In this exclusive report, Data Appeal and Mabrian – a Data Appeal company – analyse millions of digital footprints, traveller sentiment, and air connectivity trends to reveal key insights into the city’s tourism landscape.

Some of the Berlin report key findings:

  • Visitor origins: 45% of all digital content about Berlin is generated by domestic travellers.
  • Top-rated attractions: The Brandenburg Gate boasts the highest sentiment score (95/100).
  • International sentiment trends: Visitors from the UK (84), Poland (84), and Italy (82) rate Berlin’s hospitality and food scene among the best.

Why download this report?

  • Stay up to date with the latest tourism trends in Germany.
  • Discover 10 actionable strategies for leveraging tourism data.
  • Optimize your marketing efforts with data-driven visitor insights.

Get your free copy now

Subscribe to our newsletter to request your FREE REPORT now: