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10 years of empowering 700+ companies with data-driven insights

Business growth decisions made simple with proprietary insights
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Better decisions, lower risks

Data Appeal’s AI-enabled solutions, products, and key performance indicators (KPIs) help businesses across all sectors reach their goals, optimise resources, obtain precise and reliable answers, and foster sustainability.



Sustainability management


Data enrichment
for risk


We democratize and simplify data


What makes us unique

Take a closer look at what sets us apart and how we can help you achieve your sustainable growth goals.

Our proprietary data:
location + sentiment + market

Data Appeal provides a unique combination of geospatial, sentiment, and market intelligence data. Have a comprehensive overview of any point of interest, territory, or brand to make clear and positive decisions, all the time.

Easy and actionable

All our products, solutions and data have a one-for-all mission: give you seamless access to the most actionable insights to improve your daily operations, and overall business.

Proprietary KPIs

Sentiment Score, LGBTQ+ Index, Destination Sustainability Index, Popularity Index, and more. You won’t find them anywhere else! Leverage our proprietary indicators to evaluate the effectiveness and performances of your actions.

Reliable and up-to-date data

Access ready-to-use, reliable and comprehensive data. Our data lake includes 251 million+
Points of Interest with Sentiment and Popularity Scores, 5 million pieces of online content analysed each hour in more than 180 countries, from more than 130 sources.

An exceptional and international team

Our experienced, multidisciplinary and international team is here to grow with you and is dedicated to helping you achieve your goals.

AI & Machine Learning

Our next-generation Artificial Intelligence and Machine Learning solutions are continuously tested and perfected through the collection of real-time and historical data.

Trusted by the best tourism destinations and companies

Thanks to D / AI Destinations we now understand the behavior of resources in other non-tourist areas of the city so that we can work on diversifying tourist flows to other areas that have powerful content in terms of sentiment and volume of comments.

Pino CanalesAnalista de datos turísticos y Técnico en Turismo - Smart Tourism Office Sevilla

A team of professionals able to listen to customer needs and adapt projects accordingly.
Technology and forward-looking characterise stimulating exchanges that help grow the business.

Roberta CantaveneraGlobal Channel and Customer Marketing Manager On Premise - Campari Group

Updates to visitor arrival data took 45 days.
D / AI Destinations now provides us with reliable real-time arrival data.

Stefan MarchioroDirector of Visit Veneto

We had a 50% cost saving in qualifying new opportunities.

Sales DirectorJLL, Commercial real estate | Property investment

Thanks to D / AI Destinations, we’ve targeted actions to support our tourism industry. As a result, Langhe Roero recorded the highest sentiment in the region: 90/100.

Cristina BergonzoManager, Tourism Observatory of Piedmont Region

We cut time-to-market by half by pinpointing where to effectively distribute our products

Marketing DirectorGlobal food & beverage brand

This tool is invaluable to compare trends pre- and post-Covid, and forecast arrivals and trends.

Sophia QuintHead of Market Research, visitBerlin

D / AI Destinations gave us a clear overview of the impact of events in our destination. For example, the Barcolana sailing regatta.

Bruno Berteroformer Marketing Director PromoTurismoFVG

D / AI Destinations is essential to identify the image of our destination in the eyes of current and potential tourists.

Pierangelo RomersiDirector of Visit Emilia

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