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The Data Appeal Company is expanding into Greece and Cyprus with a new dedicated partnership with Global Media.

The partnership with Global Media is very strategic

In partnering with Global Media, the only independent marketing agency that focuses exclusively on international marketing, Data Appeal will now directly serve the rapidly growing Greek and Cypriot hospitality and tourism markets. Global Media is the only marketing house that has such a deep knowledge of the Greek and Cypriot travel and hospitality sectors. For over 20 years, they have created hundreds of international campaigns on behalf of more than 200 clients.

“Our shared commitment is to pave the way for destinations, cities, islands, hotels, museums, restaurants and tourism stakeholders to drive growth, improve their reputation and create an extraordinary experience for their customers using advanced AI technology. We’re incredibly excited about the expansion into the Greek and Cyprus markets and the opportunity to explore more about this region. Our partnership with Global Media is very strategic for us as their dedication and personalized attention to the tourism and hospitality sectors is exceptional”.

Mirko Lalli – CEO & Founder The Data Appeal Company

Data Appeal’s semantic accuracy is unparalleled

Based in both Athens, Greece and Nicosia, Cyprus, Costis Fronimos, Director and Founder of Global Media reveals, “We are thrilled to introduce Data Appeal’s diverse solutions for Destinations, Hotels and all those in the Travel and Tourism Sector across Greece and Cyprus. Their products will allow businesses to leverage their digital image, analyze and evaluate their clientele, maximize customer satisfaction, capitalize on opportunities and gain valuable insights even on a local level.”Data Appeal differentiates themselves by delivering diverse and dynamic data, not only on customers and online feedback, but on entire destinations, visitor saturation, weather, events and other factors impacting purchasing decisions. “Their semantic accuracy is unparalleled providing a more precise score based on the variety of customer feedback and ratings. Their most recent features include Brand Monitoring and Social Listening, allowing managers to capitalize on how their business or destination is perceived online and take targeted actions accordingly”, states Fronimos.

Data Appeal offers an ecosystem of products for the hospitality and tourism industry, including data-driven analyses, reports, Data Appeal Studio for DMOs and tourism boards and Travel Appeal for individual and chain hotels. Any organization looking to understand both the granular details and a holistic overview of their business and expand their footprint can benefit from the unique KPIs and insights Data Appeal delivers.

Our solutions include detailed information about visitor saturation, demographics, favorite and most criticised aspects of visitors and which channels users share their feedback. Dive deep into any location to discover insights about transportation, services, retail shops, restaurants, venues, attractions, monuments and more – according to your needs.

Interested in partnership or reseller opportunities?

Learn more here

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