Nasce il “Fair Index”: l’indice che misura la percezione dell’impegno sociale e ambientale delle aziende

The increasing level of well-being and the consequent increase in the average lifespan has led individuals to reflect more, creating a heightened awareness of risk. This, in turn, feeds back to society, resulting in the demand for higher levels of security (Slovic, 1997).

Titolo del paragrafo in H2

Especially within the hospitality and tourism industries, consumers undergo an extensive search process. They must weigh and evaluate the value and risks of a product or service, which predominantly occurs from analyzing online reviews and the opinions of other users (Del Chiappa et al, 2018; Gursoy, 2019). The experiences of past consumers is the leading factor of decision making – not only influencing the purchase of one hotel over another, but also impacting which destination to travel to. In fact:

Titolo del paragrafo in H2

Especially within the hospitality and tourism industries, consumers undergo an extensive search process. They must weigh and evaluate the value and risks of a product or service, which predominantly occurs from analyzing online reviews and the opinions of other users (Del Chiappa et al, 2018; Gursoy, 2019). The experiences of past consumers is the leading factor of decision making – not only influencing the purchase of one hotel over another, but also impacting which destination to travel to. In fact:

In recent years, many have set out to aggregate, evaluate and extract insights from the billions of data crumbs that customers and visitors leave behind. Few have succeeded, providing scientific insights on customer behaviors and their perception of a product, service or destination.

In recent years, many have set out to aggregate, evaluate and extract insights from the billions of data crumbs that customers and visitors leave behind. Few have succeeded, providing scientific insights on customer behaviors and their perception of a product, service or destination.