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POI data to drive your growth

Top-notch POI data packages enriched with sentiment & popularity KPIs

Access reliable, granular, and always up-to-date information about any country and Point of Interest. Enhance the ROI of your marketing strategies, improve your location intelligence, and optimise risk assessment and insurance.

Great data leads to great results.

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Which type of data package best suits your projects?

Core
POI Data Pack

A geospatial listing of all points of interest and their respective category for any location worldwide.

  • Business Name
  • Street Address
  • Latitude & Longitude 
  • Industry & Category
  • Last Online Update Date

Rich
POI Data Pack

Advanced information on POIs.
This is useful to paint a more complete picture

  • Country, State, City
  • Price Class
  • Sentiment
  • Popularity & Hours popular
  • Most Discussed Topics
  • Spoken Languages

Add Ons

You can add  to the previous pack any of these KPIs if you need to further evaluate any business, brand or industry around the globe.

  • Phone
  • Website
  • Traveler Origin
  • Traveler Type
  • Date First Presence
  • Date Closed

What sets our data packages apart?

Le migliori destinazioni e aziende hanno scelto Data Appeal

Per ricevere aggiornamenti sugli arrivi ci volevano 45 giorni. Con D / AI Destinations abbiamo dati accurati in tempo reale.

Stefan MarchioroDirettore di Visit Veneto

Un team di professionisti in grado di ascoltare le esigenze del cliente e adattare i progetti di conseguenza.
Tecnologia e forward looking caratterizzano scambi stimolanti utili a far crescere il business.

Roberta CantaveneraGlobal Channel and Customer Marketing Manager On Premise - Campari Group

Grazie a D / AI Destinations ora possiamo diversificare i flussi turistici verso aree che hanno un contenuto potente in termini di sentiment e volume di commenti.

Pino CanalesAnalista de datos turísticos y Técnico en Turismo - Smart Tourism Office Sevilla

Abbiamo ottenuto un risparmio del 50% sui costi di qualificazione delle nuove opportunità

Sales DirectorJLL, Commercial real estate | Property investment

Grazie a D / AI Destinations, abbiamo selezionato le giuste azioni per supportare il settore turistico. Le Langhe Roero hanno registrato il sentiment più positivo della regione: 90/100.

Cristina BergonzoManager, Osservatorio del Turismo della Regione Piemonte

Questa piattaforma è preziosissima per confrontare i trend pre e post Covid e prevedere arrivi e tendenze.

Sophia QuintHead of Market Research, visitBerlin

Abbiamo dimezzato il time-to-market individuando dove distribuire i nostri prodotti.

Marketing DirectorGlobal brand food & beverage

D / AI Destinations ci serve a capire l’impatto degli eventi nella destinazione. Per esempio, è fondamentale per monitorare la regata velica Barcolana.

Bruno Berteroex Direttore Marketing PromoTurismoFVG

D / AI Destinations è cruciale per conoscere l'immagine della nostra destinazione agli occhi dei turisti attuali e potenziali e capire come migliorarci.

Pierangelo RomersiDirector of Visit Emilia

Curious
to know more?

What kind of POI data do you provide?

For every point of interest, we provide quantitative information such as address, lat/long, category, phone number and website, but also business characteristics and facilities, amenities (i.e. cuisine type) as well as opening hours and when the place was detected to open/close.
We also provide a unique combination of Sentiment metrics overall and per topic, and Popularity indicators to measure how popular and busy a place is.

Is your data GDPR compliant?

Yes, all our data is GDPR compliant.

What is your data coverage?

We are one of the few companies in the world with global POI coverage, covering 180 countries and territories. We have currently mapped more than 251mln Points of interest.

What are the industries and categories you cover?

We count more than 251 Million Points of Interest worldwide, grouped by 20 industries and 500+ categories. Find out all the details in our Categories’ Dictionary.

What is the granularity at which you would be providing the Location data set? What is the Polygon shape?

The granularity of the Location data is defined by a geospatial standard created by Microsoft and open sourced, called Bing tiles. You can find the documentation here – typically we deliver the data at tile 14 granularity, which means it’s about 750×750 meters size but we could reach 150×150 with no extra costs.

In POI Fragments, are all the reviews extracted for a single POI? Which are all the networks from which reviews are scraped?

Reviews are extracted for each individual POI, so you can join the POI_ID from the main listing to the POI_ID contained in the fragments dataset.

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