{"id":77567,"date":"2026-08-26T12:51:14","date_gmt":"2026-08-26T12:51:14","guid":{"rendered":"https:\/\/datappeal.io\/?p=77567"},"modified":"2026-08-26T13:21:48","modified_gmt":"2026-08-26T13:21:48","slug":"americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future","status":"publish","type":"post","link":"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/","title":{"rendered":"America\u2019s Cup Preliminary Regatta a Cagliari: usare la travel intelligence per misurare impatto e opportunit\u00e0 future"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Regione Sardegna<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Italia<br>luglio 2026<\/strong><br>Come la Regione Sardegna ha utilizzato un&#8217;analisi data-driven della regata preliminare della America&#8217;s Cup a Cagliari per valutare l&#8217;impatto di futuri eventi e costruire campagne marketing mirate per mercati ad alto potenziale.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column blue-success has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"background-color:#edf2f8\">\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-1\" style=\"color:#0e48e4\">Contesto<br>Le opportunit\u00e0 di crescita<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">La Sardegna \u00e8 una delle mete balneari pi\u00f9 conosciute e visitate d\u2019Italia, caratterizzata da una marcata stagionalit\u00e0: la maggior parte dei flussi si concentra infatti nei mesi estivi,<strong>\u00a0lasciando la tarda primavera e i mesi successivi all\u2019estate con un margine di crescita significativo<\/strong>. Eventi di richiamo internazionale, opportunamente organizzati o ospitati in questi periodi, possono offrire alla destinazione una buona opportunit\u00e0 per\u00a0<strong>generare visibilit\u00e0 e al contempo ampliare la stagionalit\u00e0<\/strong>\u00a0oltre il periodo di picco turistico.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La\u00a0<strong>Louis Vuitton 38a America\u2019s Cup Preliminary Regatta Sardinia<\/strong>, la grande competizione velica organizzata dal 21 al 24 maggio 2026 nel Golfo degli Angeli a Cagliari come prima tappa della \u201cRoad to Naples\u201d, esemplifica questo approccio. Per dimostrarne l\u2019impatto dell\u2019evento, \u00e8 stato per\u00f2 necessario effettuare una misurazione precisa: quanto ha inciso la regata su connettivit\u00e0 aerea, spesa dei visitatori, presenze e percezione della destinazione.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The Data Appeal Company<\/strong>, in collaborazione con&nbsp;<strong>Mastercard<\/strong>, ha condotto<strong>&nbsp;un\u2019analisi approfondita per intercettare tutti i segnali di crescita generati dalla regata<\/strong>.<\/p>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-2\" style=\"color:#0e48e4\">Obiettivi principali<br>Le sfide della destinazione<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019analisi, realizzata attraverso la soluzione di travel intelligence\u00a0<a href=\"https:\/\/datappeal.io\/it\/destinations\/\"><strong>Data Appeal Mabrian<\/strong><\/a>, risponde a diverse esigenze concrete per la destinazione. In primis misurare\u00a0<strong>l\u2019impatto positivo dell\u2019evento<\/strong>\u00a0<strong>sugli arrivi e la spesa a livello locale.<\/strong> Grazie a questi insight \u00e8 possibile individuare\u00a0<strong>i mercati pi\u00f9 promettenti,<\/strong>\u00a0italiani e internazionali, attratti da un evento di questo profilo, per valutarne il potenziale anche in periodi alternativi al picco stagionale.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Inoltre, la profilazione dei mercati di riferimento \u00e8 utile a\u00a0<strong>ottimizzare in un\u2019ottica futura le campagne di marketing verso questi target<\/strong>. Infine, monitorare il\u00a0<a href=\"https:\/\/datappeal.io\/it\/i-nostri-dati\/sentiment-score\/\"><strong>sentiment<\/strong><\/a>\u00a0dei visitatori e dei residenti permette di affinare l\u2019offerta turistica e superare le aspettative durante grandi eventi, garantendo allo stesso tempo una qualit\u00e0 della vita soddisfacente per i locali.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-3\" style=\"color:#0e48e4\">Approccio<br>Perch\u00e9 Data Appeal Mabrian<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Per raggiungere questi obiettivi, Data Appeal ha utilizzato pi\u00f9 moduli della piattaforma di travel intelligence Data Appeal Mabrian, in parallelo ai dati forniti da Mastercard.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il modulo Air Connectivity ha permesso di monitorare capacit\u00e0 aerea, prezzi dei voli e principali rotte verso l\u2019aeroporto di Cagliari, per inquadrare l\u2019effetto della regata sui principali mercati di origine. Nella settimana dell\u2019evento la capacit\u00e0 aerea \u00e8 cresciuta del&nbsp;<strong>+20% anno su anno<\/strong>, spinta non solo dal mercato italiano, che rimane il principale, ma anche da&nbsp;<strong>Francia, Regno Unito, Svizzera, Polonia e Germania<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I dati di spesa forniti da Mastercard hanno permesso di misurare la spesa dei visitatori per mercato d\u2019origine e categoria merceologica nella Citt\u00e0 Metropolitana di Cagliari. L\u2019analisi mostra un incremento del&nbsp;<strong>+21% dello speso da parte del mercato italiano extra-regionale<\/strong>, guidato da Lombardia e Lazio, e del&nbsp;<strong>+23% da parte dei visitatori internazionali<\/strong>, in particolare da Germania e Svizzera.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Le tariffe e la saturazione sui portali turistici (OTA)<\/strong>&nbsp;\u2013 fornite dal modulo Supply and Accommodation \u2013&nbsp;<strong>aumentano in modo significativo<\/strong>&nbsp;rispetto all\u2019anno precedente, in linea con i valori della festivit\u00e0 della Repubblica. Questo sottolinea l\u2019effetto trainante dell\u2019America\u2019s Cup, che con la sua visibilit\u00e0 genera una cassa di risonanza per l\u2019attrattivit\u00e0 della destinazione balneare,&nbsp;<strong>anticipando l\u2019alta stagione<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A completare il quadro, il KPI proprietario del&nbsp;<strong>Sentiment Score ha evidenziato un apprezzamento generale molto elevato (86,8\/100)<\/strong>,<strong>&nbsp;sia da parte dei turisti che da parte dei residenti<\/strong>, soprattutto in relazione alla ristorazione e alla ricettivit\u00e0: segno che l\u2019evento ha rafforzato il posizionamento della destinazione.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tutti i dati sono stati confrontati con lo stesso periodo del 2025, per distinguere l\u2019effetto specifico della regata dal trend stagionale ordinario.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"720\" src=\"https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva1.jpeg\" alt=\"America's Cup reliminary regata Cagliari: connettivit\u00e0 aerea\" class=\"wp-image-77553\" srcset=\"https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva1.jpeg 720w, https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva1-300x300.jpeg 300w, https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva1-150x150.jpeg 150w, https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva1-140x140.jpeg 140w, https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva1-100x100.jpeg 100w, https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva1-500x500.jpeg 500w, https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva1-350x350.jpeg 350w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns blue-success has-background is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"background-color:#0e48e4\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-white-color has-text-color has-link-color wp-elements-4\">Risultati<br>L\u2019adozione di strategie data-driven concrete<\/h2>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color wp-elements-5 wp-block-paragraph\">L\u2019analisi, realizzata dai consulenti specializzati del <strong>Travel Advisory Team con la soluzione di Travel Intelligence Data Appeal Mabrian<\/strong>, ha fornito alla Regione Sardegna uno strumento prezioso per calcolare con precisione l\u2019impatto della regata in termini di spesa, connettivit\u00e0 e percezione della destinazione.<\/p>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color wp-elements-6 wp-block-paragraph\">Combinare l\u2019analisi degli eventi con i dati di spesa e l\u2019andamento della capacit\u00e0 aerea permetter\u00e0 alla destinazione turistica di identificare i mercati alto-spendenti con un interesse specifico: in questo caso il settore <strong>nautico<\/strong>.<\/p>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color wp-elements-7 wp-block-paragraph\">Sul fronte della connettivit\u00e0, la capacit\u00e0 aerea verso Cagliari \u00e8 cresciuta del +20% anno su anno, con mercati in crescita come<strong>&nbsp;la Francia, il Regno Unito, la Svizzera, la Polonia e la Germania<\/strong>. Dal punto di vista della spesa invece, la&nbsp;<strong>Germania<\/strong>&nbsp;si conferma il mercato internazionale pi\u00f9 rilevante, generando il 30% della spesa internazionale nella settimana dell\u2019evento, unitamente alla&nbsp;<strong>Svizzera<\/strong>, il mercato pi\u00f9 in crescita.<\/p>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color wp-elements-8 wp-block-paragraph\">Grazie a questi risultati, la Sardegna dispone oggi di&nbsp;<strong>un framework replicabile per misurare l\u2019impatto di eventi futuri e segmentare campagne di marketing verso mercati ad alto potenziale<\/strong>.<\/p>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color wp-elements-9 wp-block-paragraph\">Un tipo di attivit\u00e0 che a lungo termine supporter\u00e0 la Sardegna nella&nbsp;<strong>pianificazione strategica per la valorizzazione del territorio in chiave sostenibile.<\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"720\" src=\"https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva2.jpeg\" alt=\"America's Cup preliminary regatta: spesa internazionale e spesa extra-regionale\" class=\"wp-image-77549\" srcset=\"https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva2.jpeg 720w, https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva2-300x300.jpeg 300w, https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva2-150x150.jpeg 150w, https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva2-140x140.jpeg 140w, https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva2-100x100.jpeg 100w, https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva2-500x500.jpeg 500w, https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/Diapositiva2-350x350.jpeg 350w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Regione Sardegna Italialuglio 2026Come la Regione Sardegna ha utilizzato un&#8217;analisi data-driven della regata preliminare della America&#8217;s Cup a Cagliari per valutare l&#8217;impatto di futuri eventi e costruire campagne marketing mirate&#8230;<\/p>\n","protected":false},"author":2,"featured_media":77531,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[548,536,1979,2030,531,1984],"tags":[2074,991,1095,971,2082,1389],"class_list":["post-77567","post","type-post","status-publish","format-standard","has-post-thumbnail","category-customer-stories-it","category-destinazioni","category-europa","category-europe","category-news-it","category-smart-destinations","tag-americas-cup","tag-data-driven-destinations","tag-destination-management","tag-destination-marketing","tag-sardegna","tag-smart-destination"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>America&#039;s Cup Preliminary Regatta Cagliari: l&#039;impatto sul turismo<\/title>\n<meta name=\"description\" content=\"Scopri come la travel intelligence ha misurato l&#039;impatto della America&#039;s Cup Preliminary Regatta a Cagliari.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"America&#039;s Cup Preliminary Regatta Cagliari: l&#039;impatto sul turismo\" \/>\n<meta property=\"og:description\" content=\"Scopri come la travel intelligence ha misurato l&#039;impatto della America&#039;s Cup Preliminary Regatta a Cagliari.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/\" \/>\n<meta property=\"og:site_name\" content=\"Data Appeal\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-26T12:51:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-26T13:21:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/cover-americas-cup.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1184\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"margherita.nieri\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/cover-americas-cup.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"margherita.nieri\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/datappeal.io\\\/it\\\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/datappeal.io\\\/it\\\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\\\/\"},\"author\":{\"name\":\"margherita.nieri\",\"@id\":\"https:\\\/\\\/datappeal.io\\\/#\\\/schema\\\/person\\\/18a04a536c9eb07dd10bdef018441bf0\"},\"headline\":\"America\u2019s Cup Preliminary Regatta a Cagliari: usare la travel intelligence per misurare impatto e opportunit\u00e0 future\",\"datePublished\":\"2026-08-26T12:51:14+00:00\",\"dateModified\":\"2026-08-26T13:21:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/datappeal.io\\\/it\\\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\\\/\"},\"wordCount\":847,\"publisher\":{\"@id\":\"https:\\\/\\\/datappeal.io\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/datappeal.io\\\/it\\\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/datappeal.io\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/cover-americas-cup.jpg\",\"keywords\":[\"america's cup\",\"data-driven destinations\",\"destination management\",\"destination marketing\",\"sardegna\",\"smart destination\"],\"articleSection\":[\"Customer Stories\",\"Destinazioni\",\"Europa\",\"Europe\",\"News\",\"Smart Destinations\"],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/datappeal.io\\\/it\\\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\\\/\",\"url\":\"https:\\\/\\\/datappeal.io\\\/it\\\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\\\/\",\"name\":\"America's Cup Preliminary Regatta Cagliari: l'impatto sul turismo\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/datappeal.io\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/datappeal.io\\\/it\\\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/datappeal.io\\\/it\\\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/datappeal.io\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/cover-americas-cup.jpg\",\"datePublished\":\"2026-08-26T12:51:14+00:00\",\"dateModified\":\"2026-08-26T13:21:48+00:00\",\"description\":\"Scopri come la travel intelligence ha misurato l'impatto della America's Cup Preliminary Regatta a Cagliari.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/datappeal.io\\\/it\\\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\\\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/datappeal.io\\\/it\\\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/datappeal.io\\\/it\\\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\\\/#primaryimage\",\"url\":\"https:\\\/\\\/datappeal.io\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/cover-americas-cup.jpg\",\"contentUrl\":\"https:\\\/\\\/datappeal.io\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/cover-americas-cup.jpg\",\"width\":1920,\"height\":1184,\"caption\":\"America's cup Sardinia 2026\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/datappeal.io\\\/it\\\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/datappeal.io\\\/it\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"America\u2019s Cup Preliminary Regatta a Cagliari: usare la travel intelligence per misurare impatto e opportunit\u00e0 future\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/datappeal.io\\\/#website\",\"url\":\"https:\\\/\\\/datappeal.io\\\/\",\"name\":\"Data Appeal\",\"description\":\"Data-driven solutions for sustainable growth\",\"publisher\":{\"@id\":\"https:\\\/\\\/datappeal.io\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/datappeal.io\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/datappeal.io\\\/#organization\",\"name\":\"Data Appeal\",\"url\":\"https:\\\/\\\/datappeal.io\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/datappeal.io\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/datappeal.io\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/data-appeal-logo.png\",\"contentUrl\":\"https:\\\/\\\/datappeal.io\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/data-appeal-logo.png\",\"width\":1500,\"height\":533,\"caption\":\"Data Appeal\"},\"image\":{\"@id\":\"https:\\\/\\\/datappeal.io\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/datappeal.io\\\/#\\\/schema\\\/person\\\/18a04a536c9eb07dd10bdef018441bf0\",\"name\":\"margherita.nieri\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b2c1fc6e7352bc14548fbdccdd8a02938c0edd7d30a9aef576034d08e0f7d9c1?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b2c1fc6e7352bc14548fbdccdd8a02938c0edd7d30a9aef576034d08e0f7d9c1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b2c1fc6e7352bc14548fbdccdd8a02938c0edd7d30a9aef576034d08e0f7d9c1?s=96&d=mm&r=g\",\"caption\":\"margherita.nieri\"},\"url\":\"https:\\\/\\\/datappeal.io\\\/it\\\/author\\\/margherita-nieri\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"America's Cup Preliminary Regatta Cagliari: l'impatto sul turismo","description":"Scopri come la travel intelligence ha misurato l'impatto della America's Cup Preliminary Regatta a Cagliari.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/","og_locale":"it_IT","og_type":"article","og_title":"America's Cup Preliminary Regatta Cagliari: l'impatto sul turismo","og_description":"Scopri come la travel intelligence ha misurato l'impatto della America's Cup Preliminary Regatta a Cagliari.","og_url":"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/","og_site_name":"Data Appeal","article_published_time":"2026-08-26T12:51:14+00:00","article_modified_time":"2026-08-26T13:21:48+00:00","og_image":[{"width":1920,"height":1184,"url":"https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/cover-americas-cup.jpg","type":"image\/jpeg"}],"author":"margherita.nieri","twitter_card":"summary_large_image","twitter_image":"https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/cover-americas-cup.jpg","twitter_misc":{"Scritto da":"margherita.nieri","Tempo di lettura stimato":"5 minuti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/#article","isPartOf":{"@id":"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/"},"author":{"name":"margherita.nieri","@id":"https:\/\/datappeal.io\/#\/schema\/person\/18a04a536c9eb07dd10bdef018441bf0"},"headline":"America\u2019s Cup Preliminary Regatta a Cagliari: usare la travel intelligence per misurare impatto e opportunit\u00e0 future","datePublished":"2026-08-26T12:51:14+00:00","dateModified":"2026-08-26T13:21:48+00:00","mainEntityOfPage":{"@id":"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/"},"wordCount":847,"publisher":{"@id":"https:\/\/datappeal.io\/#organization"},"image":{"@id":"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/#primaryimage"},"thumbnailUrl":"https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/cover-americas-cup.jpg","keywords":["america's cup","data-driven destinations","destination management","destination marketing","sardegna","smart destination"],"articleSection":["Customer Stories","Destinazioni","Europa","Europe","News","Smart Destinations"],"inLanguage":"it-IT"},{"@type":"WebPage","@id":"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/","url":"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/","name":"America's Cup Preliminary Regatta Cagliari: l'impatto sul turismo","isPartOf":{"@id":"https:\/\/datappeal.io\/#website"},"primaryImageOfPage":{"@id":"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/#primaryimage"},"image":{"@id":"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/#primaryimage"},"thumbnailUrl":"https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/cover-americas-cup.jpg","datePublished":"2026-08-26T12:51:14+00:00","dateModified":"2026-08-26T13:21:48+00:00","description":"Scopri come la travel intelligence ha misurato l'impatto della America's Cup Preliminary Regatta a Cagliari.","breadcrumb":{"@id":"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/#primaryimage","url":"https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/cover-americas-cup.jpg","contentUrl":"https:\/\/datappeal.io\/wp-content\/uploads\/2026\/08\/cover-americas-cup.jpg","width":1920,"height":1184,"caption":"America's cup Sardinia 2026"},{"@type":"BreadcrumbList","@id":"https:\/\/datappeal.io\/it\/americas-cup-preliminary-regatta-a-cagliari-usare-la-travel-intelligence-per-misurare-impatto-e-opportunita-future\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/datappeal.io\/it\/"},{"@type":"ListItem","position":2,"name":"America\u2019s Cup Preliminary Regatta a Cagliari: usare la travel intelligence per misurare impatto e opportunit\u00e0 future"}]},{"@type":"WebSite","@id":"https:\/\/datappeal.io\/#website","url":"https:\/\/datappeal.io\/","name":"Data Appeal","description":"Data-driven solutions for sustainable growth","publisher":{"@id":"https:\/\/datappeal.io\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/datappeal.io\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/datappeal.io\/#organization","name":"Data Appeal","url":"https:\/\/datappeal.io\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/datappeal.io\/#\/schema\/logo\/image\/","url":"https:\/\/datappeal.io\/wp-content\/uploads\/2023\/06\/data-appeal-logo.png","contentUrl":"https:\/\/datappeal.io\/wp-content\/uploads\/2023\/06\/data-appeal-logo.png","width":1500,"height":533,"caption":"Data Appeal"},"image":{"@id":"https:\/\/datappeal.io\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/datappeal.io\/#\/schema\/person\/18a04a536c9eb07dd10bdef018441bf0","name":"margherita.nieri","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/secure.gravatar.com\/avatar\/b2c1fc6e7352bc14548fbdccdd8a02938c0edd7d30a9aef576034d08e0f7d9c1?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b2c1fc6e7352bc14548fbdccdd8a02938c0edd7d30a9aef576034d08e0f7d9c1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b2c1fc6e7352bc14548fbdccdd8a02938c0edd7d30a9aef576034d08e0f7d9c1?s=96&d=mm&r=g","caption":"margherita.nieri"},"url":"https:\/\/datappeal.io\/it\/author\/margherita-nieri\/"}]}},"_links":{"self":[{"href":"https:\/\/datappeal.io\/it\/wp-json\/wp\/v2\/posts\/77567","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/datappeal.io\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/datappeal.io\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/datappeal.io\/it\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/datappeal.io\/it\/wp-json\/wp\/v2\/comments?post=77567"}],"version-history":[{"count":6,"href":"https:\/\/datappeal.io\/it\/wp-json\/wp\/v2\/posts\/77567\/revisions"}],"predecessor-version":[{"id":77573,"href":"https:\/\/datappeal.io\/it\/wp-json\/wp\/v2\/posts\/77567\/revisions\/77573"}],"wp:attachment":[{"href":"https:\/\/datappeal.io\/it\/wp-json\/wp\/v2\/media?parent=77567"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/datappeal.io\/it\/wp-json\/wp\/v2\/categories?post=77567"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/datappeal.io\/it\/wp-json\/wp\/v2\/tags?post=77567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}