{"id":18009,"date":"2024-10-02T11:17:54","date_gmt":"2024-10-02T11:17:54","guid":{"rendered":"https:\/\/mabrian.com\/?p=18009"},"modified":"2026-06-30T11:54:35","modified_gmt":"2026-06-30T11:54:35","slug":"costa-rica-puerto-rico-y-el-caribe-mexicano-lideran-la-demanda-invernal-al-caribe-del-mercado-estadounidense","status":"publish","type":"post","link":"https:\/\/datappeal.io\/es\/costa-rica-puerto-rico-y-el-caribe-mexicano-lideran-la-demanda-invernal-al-caribe-del-mercado-estadounidense\/","title":{"rendered":"Costa Rica, Puerto Rico y el Caribe mexicano lideran la demanda invernal al Caribe del mercado estadounidense"},"content":{"rendered":"\n
Los viajeros estadounidenses comienzan a preparar sus escapadas de invierno para la temporada de 2024-2025, y las tendencias de demanda basadas en la inteligencia de datos de Mabrian muestran un creciente inter\u00e9s por Costa Rica, Puerto Rico y el Caribe mexicano, y por destinos puntuales en Jamaica, Bahamas y Rep\u00fablica Dominicana.<\/h5>\n\n\n\n

El Caribe volver\u00e1 a ser una de las escapadas de invierno m\u00e1s buscadas por los viajeros estadounidenses, y tres destinos se beneficiar\u00e1n de esta demanda: Costa Rica, Puerto Rico y el Caribe mexicano<\/strong>, seg\u00fan los datos analizados por nuestro equipo de expertos.<\/p>\n\n\n\n

Los datos de demanda inspiracional, basados \u200b\u200ben el en el \u00cdndice de Cuota de B\u00fasquedas<\/a>* de Mabrian, reflejan el grado de inter\u00e9s de la demanda hacia destinos determinados, en funci\u00f3n del comportamiento de b\u00fasqueda de vuelos <\/strong>e independientemente de las reservas confirmadas. Para este an\u00e1lisis, se estudi\u00f3 el \u00cdndice de Cuota de B\u00fasquedas de vuelos desde los 20 principales aeropuertos estadounidenses (que representan el 85 % de la conectividad a\u00e9rea internacional total desde los Estados Unidos) durante el \u00faltimo mes, para viajar entre noviembre de 2024 y febrero de 2025 a los destinos caribe\u00f1os que mayor inter\u00e9s despiertan entre los viajeros estadounidenses (Caribe mexicano, Costa Rica, Puerto Rico, Barbados, Rep\u00fablica Dominicana, Jamaica y Bahamas).<\/p>\n\n\n\n

Estados Unidos es tradicionalmente un mercado emisor muy relevante para los destinos del Caribe, especialmente durante la temporada de invierno. <\/strong>Seg\u00fan los \u00faltimos datos disponibles de Caribbean Tourism Association (CTO), con estad\u00edsticas consolidadas de todos los destinos del Caribe para todo el a\u00f1o 2023, 16,3 millones de turistas estadounidenses visitaron esta regi\u00f3n, un +12,7% m\u00e1s respecto al a\u00f1o anterior interanual. Estados Unidos es un mercado emisor de considerable relevancia para el Caribe, que recibi\u00f3 aproximadamente 32,2 millones de viajeros internacionales en 2023.<\/p>\n\n\n\n

El comportamiento del \u00cdndice de Cuota de B\u00fasquedas del mercado estadounidense hacia destinos del Caribe para este invierno muestra que, de todos los pa\u00edses analizados, la demanda inspiracional a Costa Rica es la que m\u00e1s crece, un +33% interanual.<\/strong> De los dos principales aeropuertos costarricenses, la demanda hacia el aeropuerto noroccidental Daniel Oduber Quir\u00f3s es la que m\u00e1s se incrementa, hasta +54%, siendo la forma m\u00e1s f\u00e1cil de llegar a la costa de Tambor, Tamarindo y el Golfo de Papagayo, algunas de las zonas m\u00e1s codiciadas por los visitantes estadounidenses.<\/p>\n\n\n\n

\n

\u201cEl aumento de la demanda inspiracional hacia Costa Rica es muy uniforme en todos los aeropuertos de Estados Unidos analizados, lo que demuestra que este es un destino prioritario para los viajeros estadounidenses durante la temporada de invierno, que se prev\u00e9 ser\u00e1 prometedor y muy positivo respecto a reservas consolidadas y llegadas\u201d.<\/em><\/p>\n\n\n\n

Carlos Cendra, Socio y Director de Marketing y Comunicaci\u00f3n de Mabrian<\/em><\/strong><\/p>\n<\/blockquote>\n\n\n\n

Otros destinos del Caribe que muestran una tendencia creciente en la demanda inspiracional son Puerto Rico<\/strong> (que crece un +9%<\/strong> respecto al mismo per\u00edodo en 2023); el Caribe mexicano<\/strong> (un incremento promedio del +6% para los aeropuertos de Canc\u00fan, Cozumel y Tulum); y Rep\u00fablica Dominicana<\/strong> (un aumento promedio del +4%,<\/strong> impulsado principalmente por el Aeropuerto Las Am\u00e9ricas de Santo Domingo).<\/p>\n\n\n

\n
\"\"<\/figure>\n<\/div>\n\n\n

<\/p>\n\n\n\n

El aeropuerto de Tulum, un potente impulsor de demanda hacia el Caribe mexicano<\/strong><\/h4>\n\n\n\n

La demanda estadounidense hacia Quintana Roo se mantiene fuerte para la pr\u00f3xima temporada de invierno.<\/strong> La apertura del nuevo Aeropuerto Felipe Carrillo Puerto en Tulum el pasado 1 de diciembre de 2023 est\u00e1 impulsando la demanda de viajeros estadounidenses hacia esta regi\u00f3n, contribuyendo a un aumento interanual de la demanda inspiracional del +6% para viajar entre noviembre de 2024 y febrero de 2025 a destinos del Caribe mexicano. <\/strong>Este nuevo aeropuerto ajusta ligeramente el \u00cdndice de Cuota de B\u00fasquedas a Cozumel, que decrece un -9% interanual, sin afectar la tendencia al alza en la demanda hacia Quintana Roo.<\/p>\n\n\n\n

Por su parte, la demanda inspiracional del mercado estadounidense a Canc\u00fan tambi\u00e9n crece un +4% respecto al invierno del pasado a\u00f1o<\/strong>, lo que contribuye a la solidez de la demanda desde Estados Unidos a la pen\u00ednsula de Yucat\u00e1n.<\/p>\n\n\n\n

Como afirma nuestro portavoz, \u00abel aeropuerto de Tulum ser\u00e1 un importante polo de atracci\u00f3n y centro de conectividad para el Caribe Mexicano, y tendr\u00e1 un papel determinante en atraer m\u00e1s un segmento medio-alto de viajeros estadounidenses e internacionales en los pr\u00f3ximos a\u00f1os\u00bb.<\/em><\/p>\n\n\n\n

Por \u00faltimo, y entre los destinos que est\u00e1n despertando menos inter\u00e9s entre los viajeros estadounidenses para las vacaciones de invierno en el Caribe se encuentran Jamaica (-17% menos de b\u00fasquedas respecto al invierno anterior) y Bahamas (-20%).<\/strong><\/p>\n\n\n\n

En el caso de Jamaica, la demanda inspiracional a Montego Bay se reduce un -23% en comparaci\u00f3n con el mismo per\u00edodo del a\u00f1o anterior, mientras que el inter\u00e9s en Kingston Town crece un +12% interanual. En el caso de Bahamas, los datos muestran un aumento de la demanda a Gran Bahamas (+6%), considerado un destino m\u00e1s tranquilo y alternativo; y un descenso significativo de las b\u00fasquedas hacia la todav\u00eda muy popular Nassau (-22%). Finalmente, la demanda inspiracional estadounidense a Barbados se mantiene estable, creciendo un +1% desde el invierno de 2023-2024.<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Los viajeros estadounidenses comienzan a preparar sus escapadas de invierno para la temporada de 2024-2025, y las tendencias de demanda basadas en la inteligencia de datos de Mabrian muestran un…<\/p>\n","protected":false},"author":15,"featured_media":74489,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1987,1980,1989],"tags":[1970],"class_list":["post-18009","post","type-post","status-publish","format-standard","has-post-thumbnail","category-estudios-de-tendencia","category-latinoamerica-y-caribe","category-norteamerica","tag-newmabrian-es"],"yoast_head":"\nCosta Rica, Puerto Rico y el Caribe mexicano lideran la demanda invernal al Caribe del mercado estadounidense - Data Appeal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/datappeal.io\/costa-rica-puerto-rico-and-the-mexican-caribbean-lead-2024-u-s-winter-travel-demand-to-the-caribbean\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Costa Rica, Puerto Rico y el Caribe mexicano lideran la demanda invernal al Caribe del mercado estadounidense - 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